fbpx

WHAT ARE OUR SKILLS?

BRAND DEVELOPMENT / BRANDBOOK

  • naming / core marketing positioning / slogan
  • logo identity
  • design system
  • packaging
  • merch/promo materials

СREATIVE/ADVERTISING

  • BIG idea for communication
  • video script / copywriting / brand messages
  • Key visuals / retouching
  • Motion design / Animation video explaner

PRODUCTION

  • photo retouching
  • Video POST production (editing/color griding/ VFX)
  • 3D/2D motion graphic
  • sound design / compilling

SMM DESIGN SYSTEM

  • style of grid insta/FB
  • copywriting / brand messages
  • visuals for post

WEB DESIGN

  • UI/UX site design
  • front/back production
  • landing pages (TILDA)
  • APP design
  • digital banners (GDN) motion and static

STAGES

STRATEGIC DIRECTION

WE ANALYZE THE ENVIRONMENT, THAT WILL BECOME THE CRUCIBLE FOR OUR NEW BRAND, TO DEFINE THE MOST PROMISING NICHES:

  • What is the perception and value of the category for your audience
  • What are the category standards and demands
  • What problems are expected to be solved
  • Competitive analysis and overall trends in brand identity
  • The portrait of your “perfect” consumer

BRAND POSITIONING (MAIN IDEA) NAMING, SLOGAN, MOTO

BASED ON OUR STRATEGIC FINDINGS, WE SUGGEST A POSSIBLE BRAND POSITIONING:

  • Logo
  • Visual identity (colors, forms and graphic styles)
  • What is the main idea of your brand?
  • What added value it has compared to category demands and to your competition
  • Which problems / fears does your brand struggle with
  • What must your audience feel after being exposed to your brand

BRAND IDENTITY

IN CORRESPONDENCE TO THE BRAND POSITIONING WE DEVELOP THE MAIN ATTRIBUTES OF YOUR BRAND, THAT WILL FACE THE TARGET AUDIENCE:

  • Logo
  • Visual identity (colors, forms and graphic styles)
  • Representation of the brand attributes on different carriers (POS/Merch)
    being exposed to your brand
  • Brandbook

We are #ODDEE agency,
a creative team from Ukraine

We specialize in creating brand books, web-sites of any complexity, video post-production, motion design, CGI, 3D-visuals and animated illustrations, retouching photos for web and outdoor advertising.